

I was raised in a religious home. The forces that shaped my early spiritual life were fear, mythical stories, and frequent encounters with switches from a Catalpa tree. After decades of searching for something that went beyond faith and self-improvement, I saw that the search itself was just another mental pattern: the ego perpetuates itself through effort, longing, and endless explanations.
Once that became clear, the search finally ended.
My name is Sam, and despite my study and adoption of non-dualism, I’m definitely not a guru. I’ve taken on many other roles, though. I’ve been a college professor, a cycling coach, a motorcycle instructor, and an executive marketing professional, but in astrology and non-duality, I don’t see myself as a teacher in the usual sense. I’m not here to teach astrology or give you a new identity to adopt. I’m here to offer pointers.
My work is about helping you notice the patterns that keep repeating in your life, especially the ones you call “me.” Astrology, in this context, is not about prediction or self-improvement. It functions more like a mirror. It reveals habits of mind, attachment, and self-story, and points toward the awareness that exists before all of them.
Pattern recognition has been central to my life from the beginning. Whether through art (formally, I was trained as an illustrator and a photographer), athletic training (I’ve been a cyclist since the 80’s, and still compete in gran fondos and time trials), collegiate and continuing adult teaching, healthcare and B2B marketing, or yes, astrology, I’ve always been drawn to repetition, how we experience it, and what it can reveal.
Over time, that led me to a simple but powerful realization:
The mind creates patterns, then mistakes them for truth.
That includes the pattern we call identity. We build a story of who we are, defend it, and suffer inside it. Going further, that which creates the story, the mind, is but a poor reflection of what wisdom traditions for centuries simply call, the Self.
All that to say, what I offer is not a better story of you, but a clearer way of seeing what you really are. Once that's glimpsed, everything can start to change.
I say this a lot, because it’s true and it’s counterintuitive: this work is not about improvement. It is about clarity. Not promises of peace or power, but relief from unnecessary struggle. People don’t come to me to become someone new. They come when maintaining who they think they are has become exhausting.
I invite you to learn more about how I work with individuals, below.
